When a colleague asked Breen about incorporating a boys-only investment club, Breen discovered a hidden ecosystem: male founders, business execs and investors meet and exchange information, investments, and board seats, all for the benefit of overwhelmingly male participants.
Breen founded The Fourth Floor to flip cycle, with a twist: Female founders are missing out on growth opportunities and female legal executives are underrepresented on Advisory Boards of early stage companies- so why not connect these two groups of women as the first step toward building a self-contained ecosystem to jump start innovation and growth opportunities for overwhelmingly female participants!
For the long version of this story, see The Fourth Floor
An early stage services start-up had been steadily building market share and was hoping to take its usership to the next level and attract more investment. Through The Fourth Floor, the founder was connected with a C Level business leader whose company was perfectly positioned for a partnership. They are currently in negotiations to forge a mutually beneficial relationship that would drive growth and attract investment opportunities for the start-up.
Credibility with Investors l Valuable Advisor l Business Opportunity
An experienced GC who has guided many companies through uncertainty, has much to offer a young company as an Advisor. One such member wanted to act as an Angel Investor and Advisor to an early stage start-up with growth potential. By leveraging The Fourth Floor’s network, she connected with a founder of an exciting start-up, and became an Angel Investor and Advisor to that early stage company. The GC can now point to tangible experience as a business leader in tech start-ups, and she is on her way to building personal wealth.
Fund Raising l Angel Investing l Career Advancement I Leadership
A member (Founder) thought her lease’s exclusivity agreement was breached because her landlord was selling products to which she had exclusive sales rights. Rightfully furious, she consulted with a member (GC) of The Fourth Floor. Instead of recommending initiating a costly legal battle, the GC suggested strategy that would earn her business more money while maintaining a positive relationship with her landlord. Because of this direction, the landlord agreed to purchase product directly from her store and include her brand in his marketing.
Avoid disputes I facilitate growth l Navigate Outside Counsel
Event coordinators, professional groups, and journalists reach out to The Fourth Floor for speaking, writing, and media opportunities. Once, we were asked to recommend a speaker to contribute to an exclusive conference. We examined our database. A highly talented member (Founder) of The Fourth Floor did a fantastic job at the panel and was quoted by a journalist who was covering the event. Because of this attention, her business received several new and lucrative opportunities.
Career Advancement I Professional Development I Press